Horan MediaTech Advisors is a consulting and investment firm that primarily focuses on identifying and refining profitable business models for modern media companies. Of necessity, this has caused us to dive deeply into the evolving strategies for content development, monetization and audience acquisition.
We have a unique perspective for three reasons: first, we have built and run a variety of businesses from startups to large public companies; second, we have been actively engaged at every stage of the lifecycle from funding to operations through to acquisition; finally, we have worked with the management teams of large companies to help them evaluate new technology and develop business strategies to leverage them.
We believe that the central challenge for today's executives is to make themselves and their businesses "FutureFit" because the scope and pace of change makes "business as usual" a business plan for failure.
We also provide hands on guidance to the CEOs of early stage companies to help develop their business plan, fund raising strategy, distribution and partnerships, revenue plan, market positioning and messaging and much more.